Mobile Strategy

An outstanding mobile app development company is not just a vendor of code & graphics. Here at HarborDev, we combine our technical expertise with sound business acumen to become your strategic partner in defining a clear, tactical approach for your application. This always starts with us getting to know you. We make sure to ask all the right questions, so that we can come up with all the right answers.

Consulting starts with a conversation. Before we start design and development of your application, we have a meeting of the minds to evolve your idea into an actionable path to success.

Together we unearth comprehensive mobile initiatives to establish:

  • The primary problem to be solved by your application.

  • Potential Use Cases

  • Priorities, timetables, costs and required talent.

  • The target audience and the projected size of your mobile market.

  • A distribution plan.

  • A roadmap that integrates mobile objectives, IT capabilities, your business objectives, mobile security, analytics, monetization strategies and mobile hardware.

Our Approach to Mobile Strategy

We like to know the “why” before the “how”. Once we’ve determined the problem that your application solves, we ascertain what the solution looks like. We listen to your needs, perform extensive market research and follow up with assessments to determine where your application should follow trends and where it should innovate and take risks.

Design and development are iterative – we understand that sometimes the mobile strategy is, too. You teach us your brand and business, and we’ll respond in kind with our insights and expertise. We’ll revisit and refine this process as often as necessary to align the needs of your stakeholders and your projected market.

As a result of our collaborative mobile strategy process, you can expect a detailed list of features and technical requirements that lays the foundation for all of the steps to follow. Together, we’ll define and engineer your vision.

Our Mobile Strategy Services Include:

Full-service Consulting

Full-service Consulting

User Research

User Research

User Persona Assessment

User Persona Assessment

ROI Analysis

ROI Analysis

Mobile Analytics

Mobile Analytics

UX Strategy

UX Strategy

Monetization Strategy

Monetization Strategy

Market Analysis

Market Analysis

Distribution Planning

Distribution Planning

Apple Release Requirements

Apple Release Requirements

Android Release Requirements

Android Release Requirements

Mobile Content Direction

Mobile Content Direction

We’re not just app developers – we’re artisans of experiences.

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